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NASPL’s Insights Magazine: Is Betting Randomly on Sports New Lottery Territory?

Writing for NASPL’s bimonthly magazine Insights, Author Dr. Stephen Wade explores the potential market for lottery games of chance based on live sports, ultimately asking “Will sports fans buy random wagers on the outcome of an event?” (For what it’s worth, our research says yes.) And ultimately, he points to our Win Place Show trial run with the Kentucky Lottery beginning March 24, 2019 as the beginning of this new category in lottery.

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